From Ayu Historical Society
Morinaga & Company, Ltd. is a confectionery company based in Tokyo. Ayumi Hamasaki was one of their major commercial spokespeople between 1998 and 2009.
Morinaga Confection Campaigns [ edit | edit source ]
Date
Product
Version
Media
Images
1998 (about September)
Merengue Chocolat
N/A
TV, Print
Promo photo (source: Morinaga.co.jp)
1999 (late Spring or early Summer)
Kongari Chocolat
N/A
TV, Print
CM behind-the-scenes photo (source: Morinaga.co.jp)
September 18, 2000
Petit Mont-blanc
"Mistake" version
TV
CM Screenshot (source: Morinaga.co.jp)
Autumn 2000
Petit Mont-blanc
"Naisho da yo."
Print
Phone card (source: user kotetu at Yahoo! Auctions Japan)
September 19, 2001
Petit Mont-blanc & Cheesecake
"Full of chestnuts" version
TV
Autumn 2001
Petit Mont-blanc & Cheesecake
"Tabetai toki ni, choudo oishii."
Print
September 10, 2002
Petit Mont-blanc & Petit Chocolat
"Ayu rotates" version
TV
Autumn 2002
Petit Mont-blanc & Petit Chocolat
"Kotoshi mo oishiku dekimashita."
Print
Winter 2002
Petit Mont-blanc & Petit Chocolat
"Seinaru yoru ni, PUCHI shitai."
Print
August 7, 2004
BAKE
"Ayu, blissful" version
TV, Print
Aprill 14, 2005
BAKE
"Spring" version
TV, Print
Morinaga Hi-Chew Campaigns [ edit | edit source ]
"Can't Settle On the Planning" Series [ edit | edit source ]
Date
Version
Media
Image
March 4, 2001
"Speechless" version
TV
March 20, 2001
"Work in progress" version
TV
March 25, 2001
"Party blower" version
TV
May 6, 2001
"Tamahen (ball toy)" version
TV
May 7, 2001
"Still a work in progress" version
TV
Spring 2001
Fruits version
Print
Hi-Chew fruits poster, Spring 2001 (source: eBay)
Spring 2001
Yogurt version
Print
Hi-Chew Yogurt flavor poster, Spring 2001
Date
Version
Media
Image
July 1, 2001
Henshin team: Grape, Strawberry, Green Apple (15s)
TV
July 16, 2001
Henshin team: Melon, Grape, Strawberry, Green Apple
TV
November 4, 2001
Henshin team: Grape, Strawberry, Green Apple (30s)
TV
March 3, 2002
Spaceship
TV, Print
Phone card
April 8, 2002
Flight
TV
June 30, 2002
Whale + Kucchara Happy Happy Campaign
TV, Print
February 18, 2003
Cherry flavor + Kucchara Happy Happy Campaign 2
Print
February 22, 2003
Tsuru Ongaeshi
TV, Print
June 30, 2003
Flying Carpet
TV, Print
October 7, 2003
Go, Giant!
TV, Print
February 29, 2004
Disappeared
TV, Print
August 2, 2004
Kucchara in the Sea
TV, Print
Date
Version
Media
Image
April 15, 2006
"Stomach"
TV, Print
April 1, 2007
"Door"
TV
April 8, 2007
"Woman who loves vitamins"
TV, Print
April 1, 2008
"General comments - Morning"
TV, Print
April 15, 2008
"Energy inside a Taxi"
TV, Print
April 26, 2008
Protein IN "Gym"
TV
April 26, 2008
Fiber IN "Yakiniku Restaurant"
TV
July 14, 2008
"Summer"
TV, Print
October 1, 2008
"Sports"
TV, possibly Print
April 1, 2009
"Alien"
TV, Print